How to Write a Stellar Freelance Marketing Proposal
Thriving in the world of freelance work requires more than just the confidence to leave your current job. A successful freelancer knows how to retain their income flow by making new clients. You may start as a writer for the local church or a photographer for your friends and family. After a while, you start gaining big clients.
However, as long as you don’t have a powerful proposal to back up your craft you will not make it even if you are the best at what you do. Your network of current contacts can only give you so much work, but your plan is what will keep you busy in the long run. Here are tips that will assist you write the best freelance proposal.
Keep Your Potential Client Interested In Your Freelance Proposal
Chances are that you are not the only person offering their blogging or graphic design services. It is not a difficult thing to set yourself apart from the bigger agencies. As a freelancer you get to build a one-on-one relationships with your clients. This gives them more say in the project or at least a direct point of contact which many will appreciate.
It is equally important to ensure that you are unique from other freelancers as well. Be sure to use a visually appealing portfolio layout similar to those available at Birdrik Winning Proposals and make your brand come to life.
Provide Relevant Samples
As hard as you work on your portfolio, and you can’t have just one version of it. You must edit your plan to fit the company you dream to work with. Make small edits and changes every time, similar to how you would with a resume on the job hunt.
Highlight Your Strengths
When adjusting your portfolio to fit your client, make sure that you make your strengths shine. Clearly outline the services you can offer and how you can execute a project. Include both your industry and soft skills and share your past successes as well as current projects you are working on.
Anticipate Questions and Concerns
Always anticipate for pushback and follow-ups as you work to sell your services. Take note of the commonly asked questions and develop through answer for the things you expect clients to ask. Don’t make a script but be sure to have sturdy responses.
Do Something Memorable
Before you think your freelance proposal is complete, ask yourself what makes it unique. Along with the fun layout and the beautiful portfolio, add some touch of personality. Be sure to include a quirky-sign-off at the end of your email. This is something small, yet it can create a lasting impression.
As the last thing; you need to be patient with yourself. There are high chances that you will not make a full-proof freelance proposal the first time you try it.